Background Questions
Egg Module Local Market Research Questions
These questions are intended to allow Egg Module to understand the local market for poultry: how it is used; how it is purchased; how the competition works; and some of the conditions of the local environment. The answers provided here will serve as the input data for a Egg Module Egg Module business plan.
If you have any questions, please contact Paul Helgeson at (612) 790-0359 or paul@eggmodule.org
CLICK HERE to download as a word document
General Information
Village Name
Date
Location: How far is the village from a large population center?
City Name + Population Size
Distance
Travel Time
Road Conditions
Location: How far is the village from a large population center?
City Name + Population Size
Distance
Travel Time
Road Conditions
Preliminary Market Questions
1. What is the typical price range for eggs in the village?
Low $ USD per egg High $ USD per egg
2. What is the typical price range of chicken feed in the village?
Low $ USD per Kilo High $ USD per Kilo
3. How many birds the village would like to start with?
50-100 birds 400-600 birds 1000+ birds
Low $ USD per egg High $ USD per egg
2. What is the typical price range of chicken feed in the village?
Low $ USD per Kilo High $ USD per Kilo
3. How many birds the village would like to start with?
50-100 birds 400-600 birds 1000+ birds
Production
1. Are there currently chickens in the village?
Yes No
If yes, how many broilers (meat birds)?
If yes, how many layers (egg birds)?
2. Does the Village have a chicken coop?
Yes No
If yes, please provide a description
3. Does the Village have managed agriculture?
If yes, how many broilers (meat birds)?
If yes, how many layers (egg birds)?
2. Does the Village have a chicken coop?
Yes No
If yes, please provide a description
3. Does the Village have managed agriculture?
Yes No
If yes, what crops?
How many acres?
4. What is the climate of the region? Does it freeze or get very hot?
5. Does the area have clean water available?
Yes No
6. Does the area have electricity available?
If yes, what crops?
How many acres?
4. What is the climate of the region? Does it freeze or get very hot?
5. Does the area have clean water available?
Yes No
6. Does the area have electricity available?
Yes No
7. Notes
7. Notes
Consumption
1. Approximately how often are eggs consumed by the average person?
Daily Weekly
Daily Weekly
Special Occasions Whenever affordable Never
2. What are the biggest obstacles to egg consumption?
2. What are the biggest obstacles to egg consumption?
3. Where do people purchase the eggs?
4. Is there any sort of packaging for eggs?
4. Is there any sort of packaging for eggs?
5. How are eggs transported to the market? Foot? Bicycle? Truck?
6. Approximately how often is meat consumed by the average person?
Daily Weekly
Special Occasions Whenever affordable Never
7. What are the biggest obstacles to meat consumption?
6. Approximately how often is meat consumed by the average person?
Daily Weekly
Special Occasions Whenever affordable Never
7. What are the biggest obstacles to meat consumption?
8. What are the other sources of protein in people’s diets?
Notes
Notes
Production
1. Is there a source of day-old chicks?
Yes No
If so, what is the source?
What is the cost per chick?
Is delivery of the chicks available on a regular basis or on short notice?
2. Is there access to animal vaccines and veterinary services?
Yes No
If so, who provides these services?
3. Are there multiple suppliers of chicken feed?
If so, what is the source?
What is the cost per chick?
Is delivery of the chicks available on a regular basis or on short notice?
2. Is there access to animal vaccines and veterinary services?
Yes No
If so, who provides these services?
3. Are there multiple suppliers of chicken feed?
Yes No
If so, who are they?
Are they able to deliver the feed on a regular basis or on short notice?
4. What kind capability is there to produce chicken feed in the village?
5. Is there a desire to create a holistic, environmentally sensitive, sustainable agricultural operation in the village?
Yes No
If so, what projects are currently underway?
If so, who are they?
Are they able to deliver the feed on a regular basis or on short notice?
4. What kind capability is there to produce chicken feed in the village?
5. Is there a desire to create a holistic, environmentally sensitive, sustainable agricultural operation in the village?
Yes No
If so, what projects are currently underway?
Construction
1. The ideal location for a coop is somewhere isolated in the village, away from human traffic and with limited exposure to wild animals, yet in an open area that will facilitate natural ventilation. Please draw a map or explain potential coop locations.
2. How much land is available for the operation?
3. Our coop design focuses on using local construction material. What construction materials are available in the village?4. Are any construction materials (such as bricks) manufactured in the village?
5. Being able to wash and disinfect the coops between flocks is important. Is your village able to build the coop in a way that could withstand an occasional scrub?
2. How much land is available for the operation?
3. Our coop design focuses on using local construction material. What construction materials are available in the village?4. Are any construction materials (such as bricks) manufactured in the village?
5. Being able to wash and disinfect the coops between flocks is important. Is your village able to build the coop in a way that could withstand an occasional scrub?